Program ranking · CIP 52.14 bachelor's · College Scorecard · Mar-Jul 2026 retrievals

Best Colleges for Marketing

Using U.S. Department of Education College Scorecard field-of-study data retrieved March-July 2026, these colleges rank highest on median earnings for Marketing (CIP 52.14) bachelor's completers. Rankings use earnings only - not prestige, selectivity, or editorial judgment - and require at least 25 completers so tiny suppressed cohorts do not dominate the list.

Compiled by PlainCollege , College outcomes data analysis

$112,596
Highest marketing earnings: 100
Colleges ranked: $74,930
#100 cutoff

The list in one line

Every college on this list reports at least $74,930 median earnings for Marketing bachelor's (CIP 52.14) completers. Brigham Young University leads at $112,596.

According to the U.S. Department of Education's College Scorecard.

$112,596
#1 - Brigham Young University: $74,930
#100 - the cutoff to make this list: 25+
completers required per school: 838
US schools offering this CIP

Earnings are field-of-study medians for federally aided completers who were working and not enrolled; see methodology for horizon and lag details.

Brigham Young University

$112,596
University of Pennsylvania

$112,211
Boston College

$106,353
Georgetown University

$105,944
Santa Clara University

$104,723
Villanova University

$102,222
Washington University in…

$100,489
Tulane University of Lou…

$98,503
Lehigh University

$98,320
Texas Christian University

$97,148
University of Wisconsin-…

$96,148
George Washington Univer…

$95,528
Elon University

$95,163
University of Maryland-C…

$93,782
University of Florida

$92,626

What this shows Marketing medians swing with metro media markets and brand roles - compare debt and completer counts before treating pay as program quality.

The full top 100

#	School Name	State	Median Earnings	Median Debt	Completers
1	Brigham Young University	UT	$112,596	$11,000	97
2	University of Pennsylvania	PA	$112,211	$17,412	61
3	Boston College	MA	$106,353	$18,000	122
4	Georgetown University	DC	$105,944	$17,000	79
5	Santa Clara University	CA	$104,723	$19,712	79
6	Villanova University	PA	$102,222	$26,747	82
7	Washington University in St Louis	MO	$100,489	$17,500	79
8	Tulane University of Louisiana	LA	$98,503	$19,375	137
9	Lehigh University	PA	$98,320	$20,534	52
10	Texas Christian University	TX	$97,148	$19,500	137
11	University of Wisconsin-Madison	WI	$96,148	$20,000	248
12	George Washington University	DC	$95,528	$22,975	72
13	Elon University	NC	$95,163	$20,500	122
14	University of Maryland-College Park	MD	$93,782	$19,500	252
15	University of Florida	FL	$92,626	$15,250	218
16	The University of Texas at Austin	TX	$91,955	$19,625	150
17	University of San Francisco	CA	$91,815	$21,250	110
18	Syracuse University	NY	$91,235	$26,951	136
19	University of Notre Dame	IN	$91,088	$19,000	64
20	University of Illinois Urbana-Champaign	IL	$90,744	$20,000	156
21	Fordham University	NY	$90,733	$26,933	62
22	Michigan State University	MI	$90,453	$22,250	185
23	James Madison University	VA	$89,944	$19,500	189
24	Providence College	RI	$89,629	$27,000	93
25	Drexel University	PA	$89,486	$25,229	160
26	University of Connecticut	CT	$89,208	$21,500	106
27	Southern Methodist University	TX	$88,627	$19,000	81
28	Bentley University	MA	$88,461	$26,000	122
29	University of Delaware	DE	$88,383	$24,499	216
30	University of Washington-Seattle Campus	WA	$88,114	$15,000	188
31	University of Washington-Bothell Campus	WA	$88,114	$15,000	64
32	University of Washington-Tacoma Campus	WA	$88,114	$15,000	54
33	Utah State University	UT	$87,905	$13,750	106
34	Miami University-Oxford	OH	$86,919	$22,000	238
35	Fairfield University	CT	$86,740	$27,000	148
36	Loyola University Chicago	IL	$86,662	$24,567	170
37	Virginia Polytechnic Institute and State University	VA	$86,338	$22,500	211
38	University of Massachusetts-Amherst	MA	$86,299	$21,796	165
39	University of Minnesota-Twin Cities	MN	$86,246	$22,136	210
40	University of Miami	FL	$85,935	$18,508	154
41	Creighton University	NE	$85,891	$24,250	75
42	University of Georgia	GA	$85,785	$17,318	375
43	Florida State University	FL	$84,981	$17,040	494
44	Purdue University-Main Campus	IN	$84,725	$18,274	129
45	Trinity University	TX	$84,347	$22,541	30
46	University of Arizona	AZ	$84,111	$21,500	216
47	University of Scranton	PA	$83,756	$26,000	29
48	University of San Diego	CA	$83,562	$20,569	116
49	University of Utah	UT	$83,511	$20,765	114
50	Quinnipiac University	CT	$83,258	$24,250	100
51	Loyola Marymount University	CA	$82,825	$24,906	154
52	Marquette University	WI	$82,233	$26,000	124
53	Susquehanna University	PA	$82,070	$27,000	35
54	University of Iowa	IA	$81,994	$23,250	234
55	University of South Carolina-Columbia	SC	$81,945	$23,250	335
56	Saint Norbert College	WI	$81,731	$27,000	26
57	Utah Valley University	UT	$81,582	$11,875	170
58	Ohio State University-Main Campus	OH	$81,119	$20,250	405
59	Clemson University	SC	$81,109	$21,500	281
60	Binghamton University	NY	$80,825	$19,250	88
61	University of Dayton	OH	$80,677	$23,750	168
62	Saint Edward's University	TX	$80,562	$26,250	35
63	Pennsylvania State University-Main Campus	PA	$79,343	$24,947	231
64	Pennsylvania State University-Penn State Erie-Behrend College	PA	$79,343	$24,947	34
65	Pennsylvania State University-World Campus	PA	$79,343	$24,947	31
66	Pennsylvania State University-Penn State Harrisburg	PA	$79,343	$24,947	30
67	Saint Joseph's University - Philadelphia	PA	$78,522	$26,000	119
68	Ohio University-Main Campus	OH	$78,506	$23,416	204
69	Manhattan University	NY	$78,423	$26,000	50
70	Baylor University	TX	$78,398	$21,525	188
71	Taylor University	IN	$78,191	$17,682	33
72	Bryant University	RI	$78,181	$26,000	141
73	DePaul University	IL	$78,164	$23,000	177
74	Lipscomb University	TN	$77,996	$19,500	41
75	Illinois State University	IL	$77,956	$19,472	243
76	Seton Hall University	NJ	$77,940	$21,500	124
77	University of St Thomas	MN	$77,870	$26,481	141
78	Weber State University	UT	$77,828	$10,083	26
79	Howard University	DC	$77,820	$25,000	55
80	University of Oklahoma-Norman Campus	OK	$77,606	$19,250	244
81	The University of Alabama	AL	$77,451	$21,500	581
82	Pace University	NY	$77,287	$23,250	36
83	Endicott College	MA	$76,948	$26,409	37
84	Plymouth State University	NH	$76,631	$25,995	47
85	Emerson College	MA	$76,623	$21,500	65
86	Washington State University	WA	$76,595	$19,500	255
87	Stonehill College	MA	$76,511	$26,000	49
88	Northern Illinois University	IL	$76,373	$21,500	125
89	Bradley University	IL	$76,255	$24,017	44
90	Concordia University-Saint Paul	MN	$76,183	$17,694	29
91	Texas A&M University-College Station	TX	$76,035	$19,500	193
92	Central Michigan University	MI	$75,661	$27,000	132
93	St. John's University-New York	NY	$75,520	$27,000	91
94	University of Pittsburgh-Pittsburgh Campus	PA	$75,461	$24,188	224
95	University of Pittsburgh-Johnstown	PA	$75,461	$24,188	32
96	Arizona State University Campus Immersion	AZ	$75,099	$16,200	354
97	Arizona State University Digital Immersion	AZ	$75,099	$16,200	38
98	Assumption University	MA	$75,091	$27,000	48
99	University of Rhode Island	RI	$75,011	$20,987	107
100	Menlo College	CA	$74,930	$23,250	29

About This Ranking

Schools are ranked by College Scorecard field-of-study median earnings for Marketing (CIP 52.14) bachelor's completers. Only operating schools with at least 25 completers and a published median are included. Ties break toward larger completer cohorts. For the full program profile - including every reporting school and national distribution - see Marketing (bachelor's). Methodology lives on our methodology page.

Caveats and limitations

"Best" here means highest reported median earnings for the stated CIP scope - not teaching quality, licensure pass rates, clinical placement strength, or fit for any one student. This list covers Marketing (CIP 52.14) bachelor's programs - business administration (CIP 52.02) and advertising/PR (CIP 09.09) are ranked separately when demand warrants.

Figures cover federally aided completers only, use Treasury-linked earnings, and describe a lagged cohort. Regional pay scales and graduate-school paths both move the median without proving a causal school effect.

This ranking is for informational purposes only and does not constitute academic or career advice. Earnings do not predict any individual graduate's outcome.

Every figure on PlainCollege is rendered directly from the U.S. Department of Education's College Scorecard data, no number is typed in by an editor. Rankings are computed directly from College Scorecard field-of-study data, no figure is typed in by an editor. See our editorial standards & corrections policy, the methodology behind these numbers, or report a data error on this page. Review the public data changelog. Data current as of Mar-Jul 2026 retrievals.