Public Relations, Advertising, and Applied Communication graduates from Southern Methodist University earn $89,330 median salary — above the national average for this program. Median debt: $19,500.
Public Relations, Advertising, and Applied Communication at Southern Methodist University
Dallas, Texas • Bachelor's
What the IPEDS & College Scorecard Data Shows for Public Relations, Advertising, and Applied Communication at Southern Methodist University
This page combines two federal data products: IPEDS institutional characteristics for Southern Methodist University and the College Scorecard field-of-study (FOS) file for Public Relations, Advertising, and Applied Communication at the bachelor's credential level. The FOS file is keyed by CIP (Classification of Instructional Programs) code, which means earnings and debt figures here reflect only graduates of this specific program — not the school as a whole. IPEDS reports 120 completers in the most recent cohort for this program at Southern Methodist University, the denominator behind the median earnings figure.
Median graduate earnings of $89,330 represent Treasury-verified wages approximately one year after program completion, drawn from Social Security Administration records linked to federal financial aid applicants. Compared to the national mean of $56,939 across all institutions offering Public Relations, Advertising, and Applied Communication, graduates here earn above the national average for this program. Across all programs at Southern Methodist University, the mean median-earnings figure is $83,819, providing internal context for whether this specific field out-earns other options at the same institution.
Debt signals complete the ROI picture. The median cumulative federal loan debt for Public Relations, Advertising, and Applied Communication graduates at Southern Methodist University is $19,500, which translates to roughly $163 per month on a standard 10-year repayment plan. The debt-to-earnings ratio of 0.22 is under the 1.0 threshold the College Scorecard uses to flag favorable gainful-employment outcomes — earnings in year one already exceed cumulative borrowing. Program-level debt and earnings come from the Department of Education’s College Scorecard FOS release, updated annually.
Earnings Comparison
Program Details
Debt & ROI
Public Relations, Advertising, and Applied Communication at Other Schools
| School | Median Earnings | Median Debt |
|---|---|---|
| Syracuse University | $90,535 | $24,375 |
| Southern Methodist University (this school) | $89,330 | $19,500 |
| University of Southern California | $87,946 | $19,500 |
| George Washington University | $85,459 | $23,250 |
| University of Illinois Urbana-Champaign | $83,451 | $21,875 |
| University of Miami | $82,999 | $17,000 |
| Pepperdine University | $81,417 | $24,112 |
| University of San Francisco | $81,285 | $24,000 |
| Brigham Young University | $80,841 | $11,974 |
| The University of Texas at Austin | $80,221 | $20,402 |
Other Programs at Southern Methodist University
| Program | Median Earnings | Median Debt |
|---|---|---|
| Business Administration, Management and Operations | $188,716 | $98,182 |
| Information Science/Studies | $173,816 | $52,712 |
| Computer Systems Analysis | $172,353 | $95,275 |
| Systems Engineering | $163,769 | — |
| Finance and Financial Management Services | $155,769 | $85,733 |
| Law | $153,614 | $145,569 |
| Real Estate | $147,770 | $51,966 |
| Applied Mathematics | $144,761 | $60,500 |
| Manufacturing Engineering | $141,296 | — |
| Management Sciences and Quantitative Methods | $140,799 | $50,500 |
Other Schools with Public Relations, Advertising, and Applied Communication
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About the Data
Data from the U.S. Department of Education College Scorecard Field of Study file. Earnings are median earnings for graduates after completion, drawn from U.S. Treasury tax records linked to federal financial aid applicants. Institutional characteristics come from IPEDS. Debt figures represent the median cumulative federal loan debt at graduation.
Debt-to-earnings ratio compares cumulative debt to annual earnings. A ratio below 1.0 indicates that annual earnings exceed total debt, generally considered favorable. Estimated monthly payments assume a standard 10-year repayment plan.
Read our methodology — how this data is sourced, computed, and verified.